---
title: Get Free Publicity With Alison Maloni's PR Strategies
description: TV news reporter and PR agency owner, Alison Maloni, shares valuable tips on how to get all the free publicity you want on The Sales Podcast.
image: https://thesaleswhisperer.com/hubfs/Imported_Blog_Media/get%20pr%20christine%20haas%20on%20The%20Sales%20Podcast%20260.png
---
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[Get The Daily](https://thesaleswhisperer.com/daily)
Jan 10, 2020
# Get Free Publicity With Alison Maloni's PR Strategies
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
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## Work For Free To Get Your Money's Worth
**.**
---
---
***[\[ LISTEN NOW ON APPLE PODCASTS \]](https://itunes.apple.com/us/podcast/the-sales-whisperer-wes-schaeffer-hosts-the-sales-podcast/id655310847?mt=2)***
## **[Media and PR Tips](https://thesaleswhisperer.com/daily) you'll learn today on [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...**
- Does it pay to work for free?
- Be strategic to get the free press
- Start creating content
- Make videos in your car with your smartphone
- If you build it they will come
- Establish relationships with local news people
- Find them on X
- Like and Re-tweet
- Message them with your area of expertise and some talking points
- Morning news is a big part of people's morning routines
- Evening news is not as big
[](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLIsb%2FxPFw86a5YPIu8a%2BKn97HY%2FMkIB7di2FOdfYu8dob6M4jyC%2FZ80xbC5UgGRCXFiZsg8lhfPjJJavJoPrQPQzHaMMZEXqpfxsNJhakdxMylK%2FyK%2FUZls5IcBJptZgzsQULhfLmrhLJYbM%2FsthFwV1DfRK0EDWcqVXl9abG7hHsqS2D7fR6bHH6GjExkJXft7XefZ6OTf&webInteractiveContentId=178194433547&portalId=443614)
- People are getting their news via social media
- Build your brand by getting coverage
- Facebook is harder now for businesses due to algorithm changes
- Instagram stories are huge
- Plan your Instagram feed and go behind the scenes with your Stories
- Maybe a "Tuesday Tip"
- Have a CTA with a clear, relevant reason
- Reporters are pretty easy to reach
- Keep it short and sweet: NO SCROLL
- Have your staff take photos of you being interviewed at your office
- Pre and post-promotion may be more important than the interview
- She can teach you how to do it yourself
- Press releases, pitches, etc.
[](https://thesaleswhisperer.com/blog/christine-haas)
## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)
- [Visit Alison's home on the web and start getting better press](https://www.alisonmaypr.com/)
- [Hear what this Hollywood veteran says about getting more press](https://thesaleswhisperer.com/blog/teej-mercer-the-reality-tv-coach-publicist)
- [Hear what this Emmy-winning anchor says about getting better press](https://thesaleswhisperer.com/blog/christine-haas)
[](https://thesaleswhisperer.com/blog/teej-mercer-the-reality-tv-coach-publicist)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## Related posts
[](https://thesaleswhisperer.com/blog/alison-maloni-2)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [Breaking In The News With Alison Maloni](https://thesaleswhisperer.com/blog/alison-maloni-2)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Oct 29, 2021
Alison Maloni Returns \[ LISTEN NOW ON APPLE PODCASTS \]
[Read more](https://thesaleswhisperer.com/blog/alison-maloni-2)
[](https://thesaleswhisperer.com/blog/harry-maziar)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [How To Make Your Horses—and Prospects—Thirsty With Harry Maziar](https://thesaleswhisperer.com/blog/harry-maziar)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Oct 02, 2019
There's No Such Thing As a Commodity To Professional Salespeople
[Read more](https://thesaleswhisperer.com/blog/harry-maziar)
[](https://thesaleswhisperer.com/blog/james-malinchak)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [James Malinchak: Speak Your Way To Prosperity](https://thesaleswhisperer.com/blog/james-malinchak)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Sep 18, 2017
Learn how to become a big money speaker
[Read more](https://thesaleswhisperer.com/blog/james-malinchak)
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