---
title: Meet Bob Burg (The King of Referrals & Word Of Mouth Marketing)
description: Author, speaker and relationship expert, Bob Burg, shares his wisdom on creating word of mouth marketing and referrals on The Sales Podcast.
image: https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-12419276.jpg
---

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 Apr 25, 2014

# Meet Bob Burg (The King of Referrals & Word Of Mouth Marketing)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

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### Listen to Bob Burg's Return Interview on[The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

### Check out these related interviews:

- **[Ana Hoffman | Repurpose Your Content](https://thesaleswhisperer.com/blog/ana-hoffman)**
- [**Dr Rachna Jain: Fear of Success is a First World Problem**](https://thesaleswhisperer.com/blog/rachna-jain/)

### Buy Bob Burg's Books To Build Your Referrals and Word of Mouth Marketing

- **[Endless Referrals: Network Your Everyday Contacts Into Sales, New & Updated Edition](http://amzn.to/2E39833)**
- **[The Go-Giver, Expanded Edition: A Little Story About a Powerful Business Idea](http://amzn.to/1VRuxxu)**
- **[The Go-Giver Leader: A Little Story About What Matters Most in Business](http://amzn.to/2nzmNEy)**
- **[Adversaries into Allies: Master the Art of Ultimate Influence](http://amzn.to/2DWhkyU)**
- [**Go-Givers Sell More**](http://amzn.to/2E8u8W8)
- **[The Art of Persuasion: Winning Without Intimidation](http://amzn.to/2Ecvsra)**
- **[The Last Prospecting Guide You'll Ever Need](http://amzn.to/2GFEQSn)**
- **[The Memory System](http://amzn.to/2s52N28)**

#### **[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLL%2FoSKvcQ2ChpGvDGADoMonBiosI%2FWebfgo%2FT1rn4OyNr0WwwQYk1HQK08lKHvSKQBVPDJDASC9uTQd3E5vt2zz5WF4ci0wbcnBtVYwCBR1sLkR1CPiC9TejNiM4x3K4Jq9su5mOG61%2F68IIT3knjtZN88dFMSwIzfrG%2F920cNboPfCnBpr&webInteractiveContentId=178194433547&portalId=443614)**

#### **Tools To Thrive**

- **[Make Your Marketing Magnetic](https://www.charm-offensive.co.uk/ref/63/)**: This is where it all began for me. You can attract qualified, eager buyers like clockwork when you master the concepts in [this valuable program](https://www.charm-offensive.co.uk/ref/63/).

Now go sell something.

[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLL%2FoSKvcQ2ChpGvDGADoMonBiosI%2FWebfgo%2FT1rn4OyNr0WwwQYk1HQK08lKHvSKQBVPDJDASC9uTQd3E5vt2zz5WF4ci0wbcnBtVYwCBR1sLkR1CPiC9TejNiM4x3K4Jq9su5mOG61%2F68IIT3knjtZN88dFMSwIzfrG%2F920cNboPfCnBpr&webInteractiveContentId=178194433547&portalId=443614)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## Related posts

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Fill Your Business By Doing One Thing Well (Like This BJJ/MMA Guy)](https://thesaleswhisperer.com/blog/matt-welch-chiropractor-marketing-expert)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Jun 13, 2025

[Read more](https://thesaleswhisperer.com/blog/matt-welch-chiropractor-marketing-expert)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [The Manly Benefits of Pinterest To Your Bottom Line, with Jeff Sieh](https://thesaleswhisperer.com/blog/jeff-sieh-2)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Aug 27, 2015

Don't Sell. Invite Them To Buy. .

[Read more](https://thesaleswhisperer.com/blog/jeff-sieh-2)

[![Social Media Could Drive You Out of Business](https://thesaleswhisperer.com/hs-fs/hubfs/Blog-files/juggling_social_media_could_drive_you_out_of_business_wes_schaeffer.jpg?height=200&name=juggling_social_media_could_drive_you_out_of_business_wes_schaeffer.jpg)](https://thesaleswhisperer.com/blog/social-media-could-drive-you-out-of-business)

[Sales Training](https://thesaleswhisperer.com/blog/topic/sales-training), [ROI of AI](https://thesaleswhisperer.com/blog/topic/roi-of-ai)

## [Social Media Could Drive You Out of Business](https://thesaleswhisperer.com/blog/social-media-could-drive-you-out-of-business)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Jun 13, 2025

entrepreneur: en·tre·pre·neur: ?ä?n-tr?-p(r)?-?n?r, -?n(y)u?r noun : one who organizes, manages,...

[Read more](https://thesaleswhisperer.com/blog/social-media-could-drive-you-out-of-business)

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