---
title: Find Any Lead Fast With Brandon Bornancin of Seamless.ai
description: Brandon Bornancin is a sharp salesman and savvy entrepreneur who created the tools he needed to succeed at IBM and Google and now he helps you sell more.
image: https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-12008046.jpg
---

[Skip to content](https://thesaleswhisperer.com/blog/brandon-bornancin#main-content)

[![Wes Schaeffer is The Sales Whisperer®](https://thesaleswhisperer.com/hs-fs/hubfs/wes-header-lockup.png?width=1560&height=360&name=wes-header-lockup.png)](https://www.thesaleswhisperer.com/)

- Work With Me
  
  Show submenu for Work With Me 
  
    - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever)
    - [HANK The AI](https://thesaleswhisperer.com/hank)
    - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak)
    - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix)
    - [Start](https://thesaleswhisperer.com/start)
    - [Blog](https://thesaleswhisperer.com/blog)
    - [The Daily](https://thesaleswhisperer.com/daily)
- [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker)
- [Podcast](https://thesaleswhisperer.com/podcast)
  
  Show submenu for Podcast 
  
    - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests)
- [About](https://thesaleswhisperer.com/about)

Open main navigation

Close main navigation

- Work With Me
  
  Show submenu for Work With Me 
  
    - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever)
    - [HANK The AI](https://thesaleswhisperer.com/hank)
    - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak)
    - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix)
    - [Start](https://thesaleswhisperer.com/start)
    - [Blog](https://thesaleswhisperer.com/blog)
    - [The Daily](https://thesaleswhisperer.com/daily)
- [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker)
- [Podcast](https://thesaleswhisperer.com/podcast)
  
  Show submenu for Podcast 
  
    - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests)
- [About](https://thesaleswhisperer.com/about)
- [Take the Scorecard](https://thesaleswhisperer.com/score)

[Take the Scorecard](https://thesaleswhisperer.com/score)

 Feb 23, 2021

# Find Any Lead Fast With Brandon Bornancin of Seamless.ai

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://thesaleswhisperer.com/blog/brandon-bornancin) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://thesaleswhisperer.com/blog/brandon-bornancin) [Twitter icon](https://twitter.com/intent/tweet?url=https://thesaleswhisperer.com/blog/brandon-bornancin) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://thesaleswhisperer.com/blog/brandon-bornancin) [envelope icon](mailto:?body=https://thesaleswhisperer.com/blog/brandon-bornancin)

**. **

<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/2EfR7IUZbsajsPngIICqHH?utm_source=generator" width="100%" height="152" frameborder="0" allowfullscreen allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>

 

<iframe class="hs-responsive-embed-iframe" style="position: absolute; top: 0; left: 0; width: 100%; height: 100%; border: none;" allow="autoplay; fullscreen; picture-in-picture" xml="lang" src="https://player.vimeo.com/video/512970794?title=0&amp;byline=0&amp;portrait=0&amp;color=8dc7dc" width="640" height="360" frameborder="0" allowfullscreen data-service="vimeo"></iframe>

- Sold for IBM and Google
- Spent millions on sales databases
- They were missing 90% of the people he needed to reach
- It drove him crazy
- Built his own search engine and AI to find and validate these leads
- Helping over 150,000 salespeople around the world grow their sales 

[![\<span style="font-family: 'Courier New', Courier, monospace; color: #000000;"\>\<strong\>Contact \</strong\>Wes\</span\>](https://no-cache.hubspot.com/cta/default/443614/interactive-184981315418.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKfAXSt%2BvLOAX8cr4dFPKwVdsYX2mPoVHt9VygF74AW023%2B4E%2Fci6nhc7PMye%2BsKxEaZ77V%2BWOfB0yorLDGlEEcOCI2TLI7yGsFj6Yt4RzWTLykHfmJRdQlhXApNiKqQoLGV9j%2BUtEGGmU7GTRqY9ENA9I92WWDGnG1yeD196qo3TxJdPB9ayk%3D&webInteractiveContentId=184981315418&portalId=443614)

- Was an entrepreneur when he was 19 and built gambling software
- Lost $4 million building a text messaging company when online gambling was outlawed
- Went into Corporate sales
- Got frustrated doing redundant grunt work in his CRMs
- He didn't understand the B2B space at first
- Taught himself sales by reading hundreds of sales books
- IBM's Watson division was new and the training was terrible
- Get his books 
    - "Sales Secrets"
    - "Whatever It Takes"
- Predictable, repeatable sales systems are needed
- Went to Google to sell something "easier"
- Built an overseas research team at IBM to help him find contacts
- Built a search engine at Google to find contacts and titles
- Leveraged AI he learned from IBM to perfect his search

> You don't change my scripts until you hit quota."

- The phone still works in B2B sales today
- They've booked 406 sales calls in 24 hours with a small team
- Great salespeople can multi-task

[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKZ5vaOcA19uBc9Cix%2FR1zgzmGjlywnjfoEfGzXRfMQRnMXu8TkTSghVjcp1mDnt%2BHXMvfgPbHwYB9J8TG3o%2BAUgzqvUc4gy%2BV6vQXUqAyA%2FXCNO2mkafjv98Ry6xl730daTU%2BOH5WmJuLo%2F1ffxgJNPwFnAaXDnIITtcj5UkUBBr2LLxuV&webInteractiveContentId=178194433547&portalId=443614)

- He finds cell phones, direct dials, and emails for his leads
- Corporate directories are death today in COVID
- Most people don't mind you calling their cell phones today
- Took him years to build this complex platform
- The founders of Google invested in him eventually
- $0 to $10,000 in MRR is pre-seed capital
- $10,000 to $100,000 MRR you go to seed round (up to $5 million)
- When you're confident you raise funding
- You gotta know your numbers
- He is very prescriptive in his approach for his salespeople 
    - Scripts
    - Strategies
    - Plays
- Gives his salespeople the latitude to customize their approach
- You don't change my scripts until you hit quota
- Don't get too creative
- Don't invent. Block and tackle!
- He built a meritocracy
- Had an office in the Amazon building since they invested in him and one in Columbus, OH
- Shut down Columbus when the governor shut down the state due to COVID

## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

- Visit [Seamless](https://www.seamless.ai/) to get Brandon's books and free sales leads

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## Related posts

[![Jim Palmer Went From 'Revenue-Free' To The High Seas | The Sales Podcast with Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/_Podcast_Images/Jim%20Palmer%20on%20The%20Sales%20Podcast%20259.png?height=200&name=Jim%20Palmer%20on%20The%20Sales%20Podcast%20259.png)](https://thesaleswhisperer.com/blog/jim-palmer)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Jim Palmer Went From 'Revenue-Free' To The High Seas](https://thesaleswhisperer.com/blog/jim-palmer)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Jun 13, 2025

Focus on Lifestyle To Know How to Grow Sales Tips you'll learn in The Sales Podcast... Docked in...

[Read more](https://thesaleswhisperer.com/blog/jim-palmer)

[![](https://thesaleswhisperer.com/hs-fs/hubfs/_Podcast_Images/The_Sales_Podcast_Chris_Irwin_176.png?height=200&name=The_Sales_Podcast_Chris_Irwin_176.png)](https://thesaleswhisperer.com/blog/former-navy-seal-chris-irwin-president-kill-cliff)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast), [Navy SEAL](https://thesaleswhisperer.com/blog/topic/navy-seal)

## [Chris Irwin, Former Navy SEAL & Current Kill Cliff President](https://thesaleswhisperer.com/blog/former-navy-seal-chris-irwin-president-kill-cliff)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Feb 03, 2016

Develop The Right Approach to Failure Mental Toughness Tips you'll learn in this episode of The...

[Read more](https://thesaleswhisperer.com/blog/former-navy-seal-chris-irwin-president-kill-cliff)

[![From Teen Dad To Direct Mail Marketing Winner — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-1888014.jpg?height=200&name=pexels-1888014.jpg)](https://thesaleswhisperer.com/blog/shaun-buck)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [From Teen Dad To Direct Mail Marketing Winner (Shaun Buck)](https://thesaleswhisperer.com/blog/shaun-buck)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Oct 21, 2014

About Shaun Buck 19 years ago, Shaun Buck was not known as The Newsletter Pro. He was a 16-year-old...

[Read more](https://thesaleswhisperer.com/blog/shaun-buck)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Wes Schaeffer",
    "url" : "https://thesaleswhisperer.com/blog/author/wes-schaeffer"
  },
  "dateModified" : "2026-07-05T07:05:24.196Z",
  "datePublished" : "2021-02-23T12:00:00.000Z",
  "headline" : "Find Any Lead Fast With Brandon Bornancin of Seamless.ai",
  "image" : [ "https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-12008046.jpg" ],
  "mainEntityOfPage" : {
    "@id" : "https://thesaleswhisperer.com/blog/brandon-bornancin",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://thesaleswhisperer.com/hubfs/wes-header-lockup.png"
    },
    "name" : "Fixer Wes"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://thesaleswhisperer.com/#organization",
  "@type" : "Organization",
  "founder" : {
    "@id" : "https://thesaleswhisperer.com/#wes"
  },
  "legalName" : "TSW Group, Inc.",
  "logo" : {
    "@type" : "ImageObject",
    "url" : "https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%20The%20Business%20Fixer%20white.png"
  },
  "name" : "The Sales Whisperer®",
  "sameAs" : [ "https://www.instagram.com/fixerwes", "https://x.com/fixerwes", "https://www.linkedin.com/in/thesaleswhisperer/", "https://www.youtube.com/@TheSalesWhispererWes" ],
  "url" : "https://thesaleswhisperer.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://thesaleswhisperer.com/#website",
  "@type" : "WebSite",
  "name" : "The Sales Whisperer®",
  "potentialAction" : {
    "@type" : "SearchAction",
    "query-input" : "required name=search_term_string",
    "target" : {
      "@type" : "EntryPoint",
      "urlTemplate" : "https://thesaleswhisperer.com/search?term={search_term_string}"
    }
  },
  "publisher" : {
    "@id" : "https://thesaleswhisperer.com/#organization"
  },
  "url" : "https://thesaleswhisperer.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://thesaleswhisperer.com/#wes",
  "@type" : "Person",
  "alternateName" : "The Sales Whisperer",
  "image" : "https://thesaleswhisperer.com/hubfs/wes-suit-forward.jpeg",
  "jobTitle" : "Founder",
  "name" : "Wes Schaeffer",
  "sameAs" : [ "https://www.instagram.com/fixerwes", "https://x.com/fixerwes", "https://www.linkedin.com/in/thesaleswhisperer/", "https://www.youtube.com/@TheSalesWhispererWes" ],
  "url" : "https://thesaleswhisperer.com/about",
  "worksFor" : {
    "@id" : "https://thesaleswhisperer.com/#organization"
  }
}
```