--- title: Columbo Just One More Thing description: Columbo was dumb as a fox. Adopt and apply his unassuming style to help you disarm prospects and get to the truth. image: https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-32737460.jpg --- [Skip to content](https://thesaleswhisperer.com/blog/columbo#main-content) [![Wes Schaeffer is The Sales Whisperer®](https://thesaleswhisperer.com/hs-fs/hubfs/wes-header-lockup.png?width=1560&height=360&name=wes-header-lockup.png)](https://www.thesaleswhisperer.com/) - Work With Me Show submenu for Work With Me - [Fix Your Follow-Up](https://thesaleswhisperer.com/follow-up) - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever) - [HANK The AI](https://thesaleswhisperer.com/hank) - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak) - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix) - [Start](https://thesaleswhisperer.com/start) - [Blog](https://thesaleswhisperer.com/blog) - [The Daily](https://thesaleswhisperer.com/daily) - [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker) - [Podcast](https://thesaleswhisperer.com/podcast) Show submenu for Podcast - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests) - [About](https://thesaleswhisperer.com/about) Open main navigation Close main navigation - Work With Me Show submenu for Work With Me - [Fix Your Follow-Up](https://thesaleswhisperer.com/follow-up) - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever) - [HANK The AI](https://thesaleswhisperer.com/hank) - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak) - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix) - [Start](https://thesaleswhisperer.com/start) - [Blog](https://thesaleswhisperer.com/blog) - [The Daily](https://thesaleswhisperer.com/daily) - [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker) - [Podcast](https://thesaleswhisperer.com/podcast) Show submenu for Podcast - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests) - [About](https://thesaleswhisperer.com/about) - [Get The Daily](https://thesaleswhisperer.com/daily) [Get The Daily](https://thesaleswhisperer.com/daily) Jun 13, 2025 # Columbo Just One More Thing ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://thesaleswhisperer.com/blog/columbo) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://thesaleswhisperer.com/blog/columbo) [Twitter icon](https://twitter.com/intent/tweet?url=https://thesaleswhisperer.com/blog/columbo) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://thesaleswhisperer.com/blog/columbo) [envelope icon](mailto:?body=https://thesaleswhisperer.com/blog/columbo) "Columbo" was a TV show about a cop, Lt. Columbo, played by Peter Falk. It ran from Feb 20, 1968, until Jan 30, 2003, with an 11-year gap from ’78 to ’89. In the show, Columbo was a great but unassuming detective. That unassuming, almost bumbling approach caused his suspects to let their guards down and answer his apparently harmless, rambling questions, which were actually quite poignant and insightful. There are two key points here: 1. Do your homework so you know what questions to ask. 2. Be humble in your approach to win the trust and confidence of your prospects and clients. Watch this montage of Columbo doing his thing, then apply it to your prospecting and sales approach.   [![Starter Pack Get it here.](https://no-cache.hubspot.com/cta/default/443614/interactive-190322983729.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKNo9fpEzK1AiiTerp%2FJaiD7AgvSvPhAFEvRm%2Bc6p4pjjpk0UnbocebZCLAWO%2Bc4MZRHDHN6d6uJGBj%2BU50IIRkaPaGjikT8047eyHloqB3lelUH51hmk%2FrK3Zyzci1mymqJasg9RhgYkOBjjAF51vNqzTtwg%3D%3D&webInteractiveContentId=190322983729&portalId=443614) ## Related posts [![](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/The_Prevent_Defense_Prevents_You_From_Winning__Play_To_Win_.jpg?height=200&name=The_Prevent_Defense_Prevents_You_From_Winning__Play_To_Win_.jpg)](https://thesaleswhisperer.com/blog/wimpy-salesman-price-negotiation-1) ## [This is my best price...unless you say no…](https://thesaleswhisperer.com/blog/wimpy-salesman-price-negotiation-1) ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Jun 13, 2025 Do you know the difference between good vs. great salespeople? It's June 28th. The last business... 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