---
title: Corey Poirier Shares His Tips To Become a Keynote Speaker
description: Corey Poirier is a professional keynote speaker who has perfected his pitch by picking his niche. Hear how to grow your speaking career in this interview.
---

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 Feb 03, 2018

# Corey Poirier Shares His Tips To Become a Keynote Speaker

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

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## Sell more by speaking more so you are seen as the expert and treated as such

<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/5z5oAhNevMfnr824sjKpzO?utm_source=generator" width="100%" height="152" frameborder="0" allowfullscreen allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>

***[\[ LISTEN NOW ON APPLE PODCASTS \]](https://itunes.apple.com/us/podcast/the-sales-whisperer-wes-schaeffer-hosts-the-sales-podcast/id655310847?mt=2)***

## [Sales Tips](https://thesaleswhisperer.com/daily) you'll learn today on [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...

- Keynote Speaker with a Signature Talk entitled **"Timeless Secrets of Influential Leaders"**
- Interviewed 4,000 experts so he has some insight into what makes for a key leader
- It's hard to stand out in the speaking world so having a niche helps
- Learned "the spider method" from the comedy world 
    - The body is the core of the talk
    - The legs are the supporting points
    - Limit your points to 3 to 5 or you'll overwhelm your audience
- Zig Ziglar told jokes and/or new stories every seven minutes because the audience was groomed to expect a commercial every seven minutes
- Now you have to mix it up even more
- How do you get paid to speak? 
    - He traded for gym memberships and testimonials and even $300
    - Started on the Chamber of Commerce / Rotary circuit
- Most of his business now comes from inbound leads
- He started by cold calling to get booked to speak
- He started asking his attendees for referrals and that gets him 20-30% of his speaking business now
- Get these books on speaking 
    - **"[Speak and Grow Rich](http://amzn.to/2nBNHeZ)"** by Dottie and Lilly Walters
    - **"[Money Talks: How to Make a Million As A Speaker](http://amzn.to/2nH3ae7)"** by Alan Weiss
    - **"[Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling](http://amzn.to/2nDEbrO)"** by Michael Port
    - **"[The Presentation Secrets of Steve Jobs](http://amzn.to/2DVLySo)"** by Carmine Gallo
- Follow Corey Poirier on X ([@ThatSpeakerGuy](https://twitter.com/thatspeakerguy))

[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKQuuuBPLERnjRylOOxVjhl54BRbYVum2wRUeVfCApeKQToy9r5OY4bYxwoNHyZG7lXan9vANclUOmMxVzuFTDfJ5AQQX5B%2FupZ2sSis008icyqf21e0BGCH5%2Bx9ZNHBd3%2FAM1w6kLDZwwcjX3uz1NQ7YhvOqHhzJySEtDqaH7aA%2BOLmN%2FCabYShe8C%2FIUzyiSSlqqbfLMZ&webInteractiveContentId=178194433547&portalId=443614)

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## Related posts

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[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Jeffrey Gitomer On How To Make First Calls Not Cold Calls](https://thesaleswhisperer.com/blog/gitomer)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

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[![Find and Book Paid Speaking Gigs, Grant Baldwin Returns — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-8537029.jpg?height=200&name=pexels-8537029.jpg)](https://thesaleswhisperer.com/blog/grant-baldwin-2)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Find and Book Paid Speaking Gigs, Grant Baldwin Returns](https://thesaleswhisperer.com/blog/grant-baldwin-2)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Mar 20, 2023

When to create your keynote presentation to win \[ LISTEN NOW ON APPLE PODCASTS \]

[Read more](https://thesaleswhisperer.com/blog/grant-baldwin-2)

[custom AI solution development](https://thesaleswhisperer.com/blog/topic/custom-ai-solution-development), [Sales Training](https://thesaleswhisperer.com/blog/topic/sales-training), [ROI of AI](https://thesaleswhisperer.com/blog/topic/roi-of-ai)

## [Yep, More Media Appearances of Keynote Speaker Wes Schaeffer](https://thesaleswhisperer.com/blog/media-appearances-6)

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 Jun 13, 2025

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[Read more](https://thesaleswhisperer.com/blog/media-appearances-6)

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