Sell more by speaking more so you are seen as the expert and treated as such
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Sales Tips you'll learn today on The Sales Podcast...
- Keynote Speaker with a Signature Talk entitled "Timeless Secrets of Influential Leaders"
- Interviewed 4,000 experts so he has some insight into what makes for a key leader
- It's hard to stand out in the speaking world so having a niche helps
- Learned "the spider method" from the comedy world
- The body is the core of the talk
- The legs are the supporting points
- Limit your points to 3 to 5 or you'll overwhelm your audience
- Zig Ziglar told jokes and/or new stories every seven minutes because the audience was groomed to expect a commercial every seven minutes
- Now you have to mix it up even more
- How do you get paid to speak?
- He traded for gym memberships and testimonials and even $300
- Started on the Chamber of Commerce / Rotary circuit
- Most of his business now comes from inbound leads
- He started by cold calling to get booked to speak
- He started asking his attendees for referrals and that gets him 20-30% of his speaking business now
- Get these books on speaking
- "Speak and Grow Rich" by Dottie and Lilly Walters
- "Money Talks: How to Make a Million As A Speaker" by Alan Weiss
- "Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling" by Michael Port
- "The Presentation Secrets of Steve Jobs" by Carmine Gallo
- Follow Corey Poirier on X (@ThatSpeakerGuy)
