---
title: How Infographics Can Help Your Business
description: Infographics can help a business in many different ways. Infographics can increase readers, content distribution, and conversions of online traffic.
image: https://thesaleswhisperer.com/hubfs/Blog-files/computer_infographics_sales_wes_schaeffer.jpg
---

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 Jun 13, 2025

# How Infographics Can Help Your Business

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://thesaleswhisperer.com/blog/how-infographics-can-help-a-business) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://thesaleswhisperer.com/blog/how-infographics-can-help-a-business) [Twitter icon](https://twitter.com/intent/tweet?url=https://thesaleswhisperer.com/blog/how-infographics-can-help-a-business) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://thesaleswhisperer.com/blog/how-infographics-can-help-a-business) [envelope icon](mailto:?body=https://thesaleswhisperer.com/blog/how-infographics-can-help-a-business)

I have been creating content for my clients' websites and the websites that I personally owned.

There are times when creating content is fun and there is times where creating content can be difficult and redundant.

As an inbound marketing, i.e. SEO, i.e. copywriting consultant, all I do is preach content, content, and more content.

However, when clients hear this they moan, whine, and complain that they don't have time to produce quality content.

Well now I have a solution for every business owner out there that wants to get great results online but doesn't have time to produce quality content.

Drumroll please....... Ready?

**Infographics**!

## What Are Infographics?

Infographics are a way to take content and create a graphic out of the content.

Hence the two words in infographic: "Info" "graphic".

Info being the info you want to show a reader. Graphic, an illustration of the content.

I know that is a very basic way to describe it but I wanted to break it down for all my readers.

[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLIAkS900Q4w8GBWjlztD2v1varx%2F9r%2F%2Bt4qqIcHcjig9d6JPJMQtOUvA0vuKog2u%2F1wuARbniCMbReXASm06aj76QDORLXKmfwU796RYYngBPlHsu%2B8nrDVOV6bpwjmmZRgGdZmKTjWiXnSPU%2Bd0UoAMmmsNhmYQ3VvkZ3%2F1j%2FzvMHmbBzWRs6%2BnZapX63O%2FVrilL%2BNM3I5&webInteractiveContentId=178194433547&portalId=443614)

## Why Do Infographics Work Better Than Regular Content With Pictures?

**Infographics** have been become very popular with readers across the internet due to the way the content and pictures are combined to paint a story.

Yes, I said story.

An **infographic** should tell a story about the information.

No one wants to just stare at a picture.

When creating one of these illustrations, you should think about how a reader is going to read the information and review the pictures.

This will help you get your information across better.

(Below is not a traditional infographic, but notice how easy it is to read and how it makes the point quickly and enjoyably.)

[![1 How To Tell If Youre About To Make A Really Bad Prospecting Call – AI productivity coach, The Sales Whisperer®, Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/1%20How%20to%20tell%20if%20youre%20about%20to%20make%20a%20really%20bad%20prospecting%20call.jpg?width=600&height=1200&name=1%20How%20to%20tell%20if%20youre%20about%20to%20make%20a%20really%20bad%20prospecting%20call.jpg)](https://thesaleswhisperer.com/daily)

## Why Should You Think About Creating A Infographic?

First, it's really cool to display your business's content in an **infographic**.

But infographics offer more benefits than just making your content easier to read.

One huge impact I have personally experienced with **infographics** is how many other people want to share or display an infographic.

I have created 5 infographics in the last two weeks, and over 30 websites have displayed my content on their blogs.

This builds brand awareness across different websites that you might not reach with regular content.

Also, this type of marketing creates quality links back to my websites, which helps my websites earn a better reputation for search engine optimization.

## An Example of One of A Business Infographic

Here is one of the business infographics I created for one of my free giveaways.

This particular infographic was shared a hundred times on X and Google + and also was reposted on ten websites within two days of launching it.

This will in turn provide our website with quality inbound links.

[![4 Simple Steps To Make Every Sale – AI tools specialist, Wes Schaeffer, The Sales Whisperer®](https://thesaleswhisperer.com/hs-fs/hubfs/Blog-files/4_simple_steps_to_make_every_sale.png?width=600&height=1500&name=4_simple_steps_to_make_every_sale.png)](https://thesaleswhisperer.com/joy-stress)

Market like you mean it.  
Now go sell something.

[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLIAkS900Q4w8GBWjlztD2v1varx%2F9r%2F%2Bt4qqIcHcjig9d6JPJMQtOUvA0vuKog2u%2F1wuARbniCMbReXASm06aj76QDORLXKmfwU796RYYngBPlHsu%2B8nrDVOV6bpwjmmZRgGdZmKTjWiXnSPU%2Bd0UoAMmmsNhmYQ3VvkZ3%2F1j%2FzvMHmbBzWRs6%2BnZapX63O%2FVrilL%2BNM3I5&webInteractiveContentId=178194433547&portalId=443614)

[Inbound Marketing](https://thesaleswhisperer.com/blog/topic/inbound-marketing)

## Related posts

[![Robert Skrob: Grow Your Sales With This Info Marketing and Membership Guru — AI-powered sales insights from Wes Schaeffer, Th](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-7947713.jpg?height=200&name=pexels-7947713.jpg)](https://thesaleswhisperer.com/blog/robert-skrob)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Robert Skrob: Grow Your Sales With This Info Marketing and Membership Guru](https://thesaleswhisperer.com/blog/robert-skrob)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Jun 30, 2014

About Today's Guest on The Sales Podcast Information Marketing Expert, Author, Blogger, Speaker,...

[Read more](https://thesaleswhisperer.com/blog/robert-skrob)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [How To Profit From The Role of The Modern Salesforce With Amy Franko](https://thesaleswhisperer.com/blog/amy-franko-modern-salesforce)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Oct 19, 2018

Outbound marketing vs cold calling for sales growth .

[Read more](https://thesaleswhisperer.com/blog/amy-franko-modern-salesforce)

[![Keith Perhac: Segment Your List To Grow Your Sales on The Sales Podcast with Wes Schaeffer, The Sales Whisperer®. ](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/Keith%20Perhac%20Segment%20Your%20List%20To%20Grow%20Your%20Sales.png?height=200&name=Keith%20Perhac%20Segment%20Your%20List%20To%20Grow%20Your%20Sales.png)](https://thesaleswhisperer.com/blog/keith-perhac)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Keith Perhac: Segment Your List To Grow Your Sales](https://thesaleswhisperer.com/blog/keith-perhac)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Jun 13, 2025

It's best to test small as well as big ideas

[Read more](https://thesaleswhisperer.com/blog/keith-perhac)

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