---
title: Meet Video Marketing Expert Ian Garlic On The Sales Podcast
description: Ian Garlic helps us launch The Inbound Sales Podcast as he shares his tips on mastering storytelling through video marketing to grow your sales.
image: https://thesaleswhisperer.com/hubfs/_Podcast_Images/The_Sales_Podcast_Ian_Garlic_180.png
---

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 Mar 08, 2016

# Meet Video Marketing Expert Ian Garlic On The Sales Podcast

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

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## Develop Your Inbound Sales and Marketing Tao

<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/6BuwkqMs177vNeDDrqRZYR?utm_source=generator" width="100%" height="152" frameborder="0" allowfullscreen allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>

## [Video Marketing Tips](https://thesaleswhisperer.com/blog/grow-your-sales-today-with-video-marketing/) you'll learn in this episode of [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...

- The 4 things you need to get right to create great video marketing for inbound sales growth
- Why mindset is more important for your inbound sales success than tactics
- Ian's thoughts on where to find inbound marketing "silver bullets"
- How to tell  your sales story
- How to capture and promote your sales story to create inbound sales
- When to use YouTube vs Wistia vs Vimeo vs Viddler for your video marketing
- The benefits of YouTube and Wistia
- How to do great video marketing on a budget
- Why you should not just do budget video marketing
- How to get deep into the situations of your prospects to help them grow
- How to price your services
- How to charge more for your services
- The role of SEO and longtail keywords
- How to get great testimonials to expand your video marketing for inbound sales
- The types of videos you need to do video marketing correctly and effectively
- Whether or not to include transcriptions with your videos
- The role of the Description for your video marketing
- How to optimize your website for storytelling

## Catch Up on The Previous Episode of The Inbound Sales Podcast

<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/5h4qm0ZbuEogpcX8DN9cmx?utm_source=generator" width="100%" height="152" frameborder="0" allowfullscreen allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>

 

## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

- Connect with [Ian Garlic on his site](http://iangarlic.com)
- Follow [Ian Garlic](https://twitter.com/iangarlic)[on X](https://twitter.com/Jon_Ferrara)
- [Download Ian's free report on the 12 Steps To Selling With Story](http://IanGarlic.com/wes)

 

## [Sales Growth Tools](https://thesaleswhisperer.com/inner-circle) Mentioned In The Sales Podcast

- [Need a sales keynote? I’m Wes Schaeffer, The Sales Whisperer®. Start here.](https://thesaleswhisperer.com/sales-keynote-speaker)
- [Book the Fit Call for 12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak)
- [Use These Tools To Grow](https://thesaleswhisperer.com/best-crms)
- [The Sales Agenda](https://thesaleswhisperer.com/joy-stress): take control of every sales opportunity like a pro.
- [Apollo](https://apollo.grsm.io/whisper): Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo

**PODCAST INFO:**

- Podcast website: [https://open.spotify.com/show/50j6rJ83PSXvNpLEa8pCnd?si=fa035874b8a14d1e](https://thesaleswhisperer.com/podcast)
- Apple Podcasts: [https://apple.co/3PeYzKL](https://apple.co/3PeYzKL)
- Spotify: [https://spoti.fi/2nEwCF8](https://open.spotify.com/show/3rOqeGLXnniKOcCj5ZyftX)
- YouTube: [https://www.youtube.com/@TheSalesWhispererWes](https://www.youtube.com/@TheSalesWhispererWes)

**SUPPORT & CONNECT:** Check out the sponsors above; it’s the best way to support this podcast

- Twitter: [https://x.com/fixerwes](https://x.com/fixerwes)
- Instagram: [https://www.instagram.com/fixerwes](https://www.instagram.com/fixerwes)
- LinkedIn: [https://www.linkedin.com/in/thesaleswhisperer/](https://www.linkedin.com/in/thesaleswhisperer/)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## Related posts

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## [Broke Cordon bleu Chef Got Sales Coaching & Made It Happen, David Mor](https://thesaleswhisperer.com/blog/david-mor-sales-coaching)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

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[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Butch Bellah: How To Hire Better Salespeople and Make More Sales](https://thesaleswhisperer.com/blog/butch-bellah-sales-training)

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 Oct 08, 2015

Sales Hiring Tips you'll learn in this episode of The Sales Podcast... How to hire great...

[Read more](https://thesaleswhisperer.com/blog/butch-bellah-sales-training)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Two Steps to Sales Success With Mark Ripley, Insightly VP](https://thesaleswhisperer.com/blog/mark-ripley-insightly-crm)

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 Dec 27, 2016

Commit To Promoting Yourself To Grow Sales Sales Team Building Tips you'll learn in The Sales...

[Read more](https://thesaleswhisperer.com/blog/mark-ripley-insightly-crm)

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