--- title: Social Marketing Is For Wimps. Jack Kosakowski Shows Social Selling. description: Jack Kosakowski is using social selling to do push marketing to put himself in front of key prospects...and it's working. Hear how on this episode. image: https://thesaleswhisperer.com/hubfs/_Podcast_Images/Jack%20Kosakowski%20social%20media%20marketing%20on%20The%20Sales%20Podcast%20245.png --- [Skip to content](https://thesaleswhisperer.com/blog/jack-kosakowski#main-content) [![Wes Schaeffer is The Sales Whisperer®](https://thesaleswhisperer.com/hs-fs/hubfs/wes-header-lockup.png?width=1560&height=360&name=wes-header-lockup.png)](https://www.thesaleswhisperer.com/) - Work With Me Show submenu for Work With Me - [Fix Your Follow-Up](https://thesaleswhisperer.com/follow-up) - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever) - [HANK The AI](https://thesaleswhisperer.com/hank) - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak) - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix) - [Start](https://thesaleswhisperer.com/start) - [Blog](https://thesaleswhisperer.com/blog) - [The Daily](https://thesaleswhisperer.com/daily) - [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker) - [Podcast](https://thesaleswhisperer.com/podcast) Show submenu for Podcast - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests) - [About](https://thesaleswhisperer.com/about) Open main navigation Close main navigation - Work With Me Show submenu for Work With Me - [Fix Your Follow-Up](https://thesaleswhisperer.com/follow-up) - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever) - [HANK The AI](https://thesaleswhisperer.com/hank) - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak) - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix) - [Start](https://thesaleswhisperer.com/start) - [Blog](https://thesaleswhisperer.com/blog) - [The Daily](https://thesaleswhisperer.com/daily) - [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker) - [Podcast](https://thesaleswhisperer.com/podcast) Show submenu for Podcast - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests) - [About](https://thesaleswhisperer.com/about) - [Get The Daily](https://thesaleswhisperer.com/daily) [Get The Daily](https://thesaleswhisperer.com/daily) Apr 01, 2017 # Social Marketing Is For Wimps. Jack Kosakowski Shows Social Selling. ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://thesaleswhisperer.com/blog/jack-kosakowski) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://thesaleswhisperer.com/blog/jack-kosakowski) [Twitter icon](https://twitter.com/intent/tweet?url=https://thesaleswhisperer.com/blog/jack-kosakowski) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://thesaleswhisperer.com/blog/jack-kosakowski) [envelope icon](mailto:?body=https://thesaleswhisperer.com/blog/jack-kosakowski) ## Deliver Value vs. Force With Social Selling ## [Social Selling Tips](https://thesaleswhisperer.com/blog/planable-social-media) you'll learn in [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)... - How social selling is different from social marketing - How to create inbound marketing - How to fight social media (or should you join it?) - How to create offline conversations with social relationships - How to create value touches - How to get in front of your prospects early and remain top of mind - How to make multi-media, multi-touches work in any line of business - Why you need to surround your buyer digitally - How to discover where your best prospects are hanging out - Why you're not selling one-to-one any longer - Key tools to monitor your prospects so you know when they're ready to buy *[\[ LISTEN NOW ON APPLE PODCASTS \]](https://itunes.apple.com/us/podcast/the-sales-whisperer-wes-schaeffer-hosts-the-sales-podcast/id655310847?mt=2)* ## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast) - [Follow Jack Kosakowski on X](https://twitter.com/JackKosakowski) - Visit [Jack's home on the web](https://creationagency.com) ## How'd You Like This Episode? If you liked this episode, would you please share your appreciation by [**letting my guest and**](https://x.com/fixerwes)**[me](https://x.com/fixerwes) know on X** and by leaving a 5-star review on [iTunes](https://itunes.apple.com/us/podcast/sales-whisperer-sales-marketing/id655310847?mt=2). It helps more than you would think.  Market like you mean it. Now go sell something. [The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast) ## Related posts [The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast) ## [Kim Walsh-Phillips Helps Dan Kennedy Sell With Social Media](https://thesaleswhisperer.com/blog/kim-walsh-phillips-dan-kennedy) ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Aug 04, 2014 About Today's Guest on The Sales Podcast Kim Walsh-Phillips is an Online and Offline direct... [Read more](https://thesaleswhisperer.com/blog/kim-walsh-phillips-dan-kennedy) [![Social Media Myth #1 — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-15406293.jpg?height=200&name=pexels-15406293.jpg)](https://thesaleswhisperer.com/blog/social-media-myth-1) [custom AI solution development](https://thesaleswhisperer.com/blog/topic/custom-ai-solution-development), [Sales Training](https://thesaleswhisperer.com/blog/topic/sales-training), [ROI of AI](https://thesaleswhisperer.com/blog/topic/roi-of-ai) ## [Social Media Myth #1](https://thesaleswhisperer.com/blog/social-media-myth-1) ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Jun 13, 2025 Social Media Myths What's good for big business is not always good for small business. [Read more](https://thesaleswhisperer.com/blog/social-media-myth-1) [![Social Media Enables Bi-Location — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-5361087.jpg?height=200&name=pexels-5361087.jpg)](https://thesaleswhisperer.com/blog/social-media-enables-bi-location) [custom AI solution development](https://thesaleswhisperer.com/blog/topic/custom-ai-solution-development), [Sales Training](https://thesaleswhisperer.com/blog/topic/sales-training), [ROI of AI](https://thesaleswhisperer.com/blog/topic/roi-of-ai) ## [Social Media Enables Bi-Location](https://thesaleswhisperer.com/blog/social-media-enables-bi-location) ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Jun 13, 2025 When I first wrote this post on August 10, 2009, sharing updates and images across multiple... [Read more](https://thesaleswhisperer.com/blog/social-media-enables-bi-location) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Wes Schaeffer", "url" : "https://thesaleswhisperer.com/blog/author/wes-schaeffer" }, "dateModified" : "2026-07-13T14:43:33.816Z", "datePublished" : "2017-04-01T12:00:00.000Z", "headline" : "Social Marketing Is For Wimps. 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