---
title: Add Humanity to Your Digital Marketing With Jake Jorgovan
description: Jake Jorgovan is a nomad and a digital marketer who understands why we need to keep the human touch in our LinkedIn marketing to grow sales.
image: https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-1888014.jpg
---

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[Get The Daily](https://thesaleswhisperer.com/daily)

 Apr 24, 2020

# Add Humanity to Your Digital Marketing With Jake Jorgovan

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

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## There are always riches in niches

**.** 

---

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---

***[\[ LISTEN NOW ON APPLE PODCASTS \]](https://itunes.apple.com/us/podcast/the-sales-whisperer-wes-schaeffer-hosts-the-sales-podcast/id655310847?mt=2)***

<iframe class="hs-responsive-embed-iframe" style="position: absolute; top: 0; left: 0; width: 100%; height: 100%; border: none;" allow="autoplay; fullscreen" xml="lang" src="https://player.vimeo.com/video/409600933" width="640" height="564" frameborder="0" allowfullscreen data-service="vimeo"></iframe>

## [LinkedIn Tips](https://thesaleswhisperer.com/daily) you'll learn today on [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...

- Nomadic business
- Formally part of the LinkedIn spamming problem
- How do you rise above the noise and be a welcome guest in their LinkedIn inbox?
- Personalize/customize
- Yes, it can take more time
- As a prospecting company, it can be hard to show the ROI for personalized prospecting unless you have a high price point
- Niche down, i.e. VP of Operation in manufacturing in Cleveland then switch it around
- He does everything by hand with VAs

[![Score My Pipeline](https://no-cache.hubspot.com/cta/default/443614/interactive-178194433547.png)](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKkjiFyScokHQ%2FPa7BEdGslkAO95EZnj1IZwD4sHb68xJf7yPq38WQd5Eg9MJ8cvu3f13LLvVy7lKgQXVz0F254Abaqccp7LPqAx4cPSACVM6QCpk6nAO%2BCoggOjorh3DaM5HF6QHJ2fasSB7Xko8SdULCLyUH0Cv7k15VNfadX4CxU52wArUHCTFE6p97ZhEPvqO2f3TZF&webInteractiveContentId=178194433547&portalId=443614)

> Keep the human touch in your digital marketing."

- LinkedIn is cracking down on third-party tools
- Don't have a bunch of IP addresses login to your account
- Use Amazon Workspaces
- Get your value proposition dialed in

## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

- Visit [Lead Cookie](https://www.leadcookie.com/)
- Visit [Jake Jorgovan](http://jake-jorgovan.com)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## Related posts

[![Jonny Hates Marketing So You Should Listen To Him — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-4443209.jpg?height=200&name=pexels-4443209.jpg)](https://thesaleswhisperer.com/blog/jonny-cooper)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Jonny Hates Marketing So You Should Listen To Him](https://thesaleswhisperer.com/blog/jonny-cooper)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Feb 08, 2020

Show You're Alive By Going Live .

[Read more](https://thesaleswhisperer.com/blog/jonny-cooper)

[![B2B Sales Is Still Person to Person Says Jeff White — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-327540.jpg?height=200&name=pexels-327540.jpg)](https://thesaleswhisperer.com/blog/jeff-white)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [B2B Sales Is Still Person to Person Says Jeff White](https://thesaleswhisperer.com/blog/jeff-white)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Apr 15, 2020

Specialize to diagnose and prescribe with speed .

[Read more](https://thesaleswhisperer.com/blog/jeff-white)

[![](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/Jeff%20Shore%202-the-sales-podcast-wes-schaeffer.png?height=200&name=Jeff%20Shore%202-the-sales-podcast-wes-schaeffer.png)](https://thesaleswhisperer.com/blog/jeff-shore)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Use Jeff Shore's 'Permission-to-Question' Script To Close More Sales](https://thesaleswhisperer.com/blog/jeff-shore)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Aug 27, 2020

About Today's Guest on The Sales Podcast Jeff Shore is a "sales wonk" who loves influence and...

[Read more](https://thesaleswhisperer.com/blog/jeff-shore)

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