--- title: Keap Sending Out An SOS…ahh, SMS description: Keap June 2021 Release Report image: https://thesaleswhisperer.com/hubfs/Imported_Blog_Media/keap%20sms%20setup%20campaign%20builder.png --- [Skip to content](https://thesaleswhisperer.com/blog/keap-sms-release#main-content) [![Wes Schaeffer is The Sales Whisperer®](https://thesaleswhisperer.com/hs-fs/hubfs/wes-header-lockup.png?width=1560&height=360&name=wes-header-lockup.png)](https://www.thesaleswhisperer.com/) - Work With Me Show submenu for Work With Me - [Fix Your Follow-Up](https://thesaleswhisperer.com/follow-up) - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever) - [HANK The AI](https://thesaleswhisperer.com/hank) - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak) - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix) - [Start](https://thesaleswhisperer.com/start) - [Blog](https://thesaleswhisperer.com/blog) - [The Daily](https://thesaleswhisperer.com/daily) - [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker) - [Podcast](https://thesaleswhisperer.com/podcast) Show submenu for Podcast - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests) - [About](https://thesaleswhisperer.com/about) Open main navigation Close main navigation - Work With Me Show submenu for Work With Me - [Fix Your Follow-Up](https://thesaleswhisperer.com/follow-up) - [Best Day Ever](https://thesaleswhisperer.com/best-day-ever) - [HANK The AI](https://thesaleswhisperer.com/hank) - [12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak) - [48-Hour Fix](https://thesaleswhisperer.com/48-hour-fix) - [Start](https://thesaleswhisperer.com/start) - [Blog](https://thesaleswhisperer.com/blog) - [The Daily](https://thesaleswhisperer.com/daily) - [Speaking](https://thesaleswhisperer.com/sales-keynote-speaker) - [Podcast](https://thesaleswhisperer.com/podcast) Show submenu for Podcast - [Podcast Guests](https://thesaleswhisperer.com/podcast-guests) - [About](https://thesaleswhisperer.com/about) - [Take the Scorecard](https://thesaleswhisperer.com/score) [Take the Scorecard](https://thesaleswhisperer.com/score) Jun 13, 2025 # Keap Sending Out An SOS…ahh, SMS ![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://thesaleswhisperer.com/blog/keap-sms-release) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://thesaleswhisperer.com/blog/keap-sms-release) [Twitter icon](https://twitter.com/intent/tweet?url=https://thesaleswhisperer.com/blog/keap-sms-release) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://thesaleswhisperer.com/blog/keap-sms-release) [envelope icon](mailto:?body=https://thesaleswhisperer.com/blog/keap-sms-release) The inestimable Dan Kennedy and Three Dog Night both agree that "[One Is The Loneliest Number](https://youtu.be/UiKcd7yPLdU)."  Now, Three Dog Night was singing about being lonely while Dan Kennedy was referring to business in general and marketing in particular. You see, Kennedy knows that if your business relies on just one source of leads for its survival, you will soon find yourself all alone with no good prospects willing to talk to, nor buy from, you. Multi-media, multi-step has always been the name of the game in marketing, and now with automated text messaging and broadcast abilities built into your Keap account, connecting with leads, prospects, and customers has never been more effective and easy to do. ## What is it? Obviously, you know what texting/SMS is. Now you have the ability in all editions of Keap to send automated 1:1 text messages to leads and clients automatically when triggered by actions such as completing a web form, scheduling an appointment, and/or making a purchase. In Pro, Max, and Max Classic you can send broadcast text messages in much the same way you've been able to send broadcast emails, voice broadcasts, and even faxes via Keap for over a decade. Here's what it looks like: ![keap sms setup campaign builder](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/keap%20sms%20setup%20campaign%20builder.png?width=486&name=keap%20sms%20setup%20campaign%20builder.png)Keap SMS Setup In The Campaign Builder of Max Classic ![keap sms setup easy automation](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/keap%20sms%20setup%20easy%20automation.png?width=540&name=keap%20sms%20setup%20easy%20automation.png)Keap SMS Setup Via Easy Automations   ![keap sms setup easy automation template](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/keap%20sms%20setup%20easy%20automation%20template.png?width=556&name=keap%20sms%20setup%20easy%20automation%20template.png)Keap SMS Template Setup Via Easy Automations ![keap sms setup easy automation message](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/keap%20sms%20setup%20easy%20automation%20message.png?width=584&name=keap%20sms%20setup%20easy%20automation%20message.png)Keap SMS Merge Fields and Messaging Via Easy Automations ![keap sms setup easy automation preview](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/keap%20sms%20setup%20easy%20automation%20preview-1-1-1-1-1-1.png?width=524&name=keap%20sms%20setup%20easy%20automation%20preview-1-1-1-1-1-1.png)Keap SMS Preview Via Easy Automations ![keap sms setup easy automation timing](https://thesaleswhisperer.com/hs-fs/hubfs/Imported_Blog_Media/keap%20sms%20setup%20easy%20automation%20timing-1-1-1-1-1-1.png?width=520&name=keap%20sms%20setup%20easy%20automation%20timing-1-1-1-1-1-1.png)Keap SMS Timing Setup Via Easy Automations As you can see, if you can create an email sequence inside of Keap, you can create your SMS sequences and/or mix and match for best results: Multi-media, multi-step!) ## Who Should Use SMS Marketing and When? Who should use it? You. When should you use it? Consider the following... - **Convert New Leads** - Convert more leads by automatically sending them a welcome text when they fill out a form on your website using Easy Automations. - Example - You have an offer on your website for a free initial consultation. When a new lead fills out a form, then a text is sent with a link to book the free initial consultation with you. - **Follow up** - Follow up with customers automatically with a text message based on their activity. - Example - You sell e-books online using checkout forms. When a purchase is made, a text is automatically sent to the customer thanking them for their purchase and asking for a review. - **Event and appointment reminders** - Ensure that your clients show up for events, webinars, and meetings and have all the information they need ahead of time with automated text message reminders. - Example - You are is hosting a webinar with 500 attendees. You want to ensure that everyone attending remembers when it is taking place and knows how to access the webinar. A text broadcast is scheduled to be sent to the 500 attendees who were automatically tagged when they purchased the webinar on her website. - **Communication follow up** - Ensure that your most important emails are being read by sending an automated follow-up text message reminding your clients and referencing your sent email. - Example - You sent an email with important information following a webinar you hosted to encourage the attendees to purchase your coaching course. After the email is sent, trigger an automated text message - “Hello (first name), I sent you an important email about our coaching program. Let me know if you have any questions (phone number).” - **Promotions and special offers** - Close more sales and get repeat business by offering special offers and promotions to your customers using text broadcasting. - Example - You sell courses online and send a text broadcast to all customers who have previously bought a course with an offer to save 50% off another course purchase. This can also be automated through automated text messaging to send to a customer after they make a purchase. - **Sales Team Notifications** - Notify your sales team automatically when new leads get tagged or move through the pipeline. - **Timely Updates** - Send broadcast text messages to your customers to fill open appointment slots or communicate urgent updates - Tip of the week from coaches ## Why Should You Use SMS Marketing? As SMS has grown in popularity, countless studies across a myriad of industries have discovered the following: - Text messaging has an **open rate** of 94% compared to email at 21% - 90% of all text messages **are read** within 3 minutes compared to 48 hours for email - Customers **respond** to text messages within 4 minutes, compared to 48 hours for email - Customers are 10x more likely to **redeem an offer** sent via text message - The average adult looks at their phone 150 times a day (but how often do you use your phone for texts vs. emails?) - 66% of customers made a purchase because they received a personalized text message ## Is Keap's SMS Reliable? - 1 million messages sent since April 2021 (300 - 400K / month) - 15% of all messages sent are content messages - 200 apps actively sending content messages - 800 apps provisioned a phone number ## What's Included? - Lite - Automated Text Messaging (Easy Automations) - 50 text msg credits included monthly - Pro - Automated Text Messaging (Easy & Advanced Automations) - Text Message Broadcasts - 150 text msg credits included monthly - Max - Automated Text Messaging (Easy & Advanced Automations) - Text Message Broadcasts - 250 text msg credits included monthly - Max Classic - Automated Text Messaging (Advanced Automations) - Text Message Broadcasts - 250 text msg credits included monthly - PRICING - $0.04 / text msg - Monthly free credits restart every month. They do not rollover. - You are only charged for content messages - not opt-in messages - After your free credits are used, you will be charged per message at the end of every month - View in setting - my account - Soon you will be able to buy packs of messages at a tiered discount ## Keap SMS Features - 160 characters - Pay for content messages NOT charged for opt-in and auto-reply messages - The United States Only - Personalize your message using merge fields (non-custom) - Choose your audience using lists and tags - Make sure you’re reaching your client how they want to be reached - Get notified when you receive replies from your customers - See all of your sent messages on the contact record to stay organized with your activity and communication - Customizable opt-in messaging: Automatic double opt-in with customizable opt-in messaging drives better engagement from your audience - Opt-In on Forms: Easy for leads to opt-in on public forms - Link shortening: Unique links enables you to send appointment booking links, content, landing pages, checkout forms, etc. without taking up too much of your 160-character limit and reduces the risk of being filtered as spam by carriers - Easy Text Builder allows you to see a preview while composing - Free Test Messages: Send yourself a test text message before sending to your audience - Built-in Compliance allows you to send with confidence and not worry about the legal implications - Track your success in your app to see the impact of your marketing efforts - messages delivered, contacts opt-in, unsubscribed - Toll-free marketing phone number allows you to send 4x more messages 3x faster than a standard local number and it is provisioned for you free of charge - Toll-free marketing number is separate from your Keap Business Line to enable you to continue to communicate with a contact even if they opt-out of your text messages   Message On Their Smartphone Just an entrepreneur An island lost in emails Another quiet day With no one here but me More lack of sales Than I should have to bear Rescue me before I fall into despair I'll send an SMS to my lead I'll send an SMS to my lead I know that they will get my I know that they will get my I know that they will get my Message on their smartphone (Message on their smartphone) A month has passed since I sent my email I should have known how this would end Only sales can keep me together Emails can mend your life But SMS can be your best friend I'll send an SMS to my lead I'll send an SMS to my lead I know that they will get my I know that they will get my I know that they will get my Message on their smartphone (Message on their smartphone Oh, message on their smartphone Message on their smartphone) Opened my laptop this morning Don't believe what I saw A hundred billion texts Blowing up my phone Seems I'm not alone at being alone A hundred billion prospects Looking for a home I'll send an SMS to my lead I'll send an SMS to my lead I know that they will get my I know that they will get my I know that they will get my Message on their smartphone (Message on their smartphone Message on their smartphone Message on their smartphone) Sending out an SMS...     Market like you mean it. Now go sell something. 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[Read more](https://thesaleswhisperer.com/blog/success-path-mars) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Wes Schaeffer", "url" : "https://thesaleswhisperer.com/blog/author/wes-schaeffer" }, "dateModified" : "2026-07-03T22:22:44.277Z", "datePublished" : "2025-06-13T14:35:44.000Z", "headline" : "Keap Sending Out An SOS…ahh, SMS", "image" : [ "https://thesaleswhisperer.com/hubfs/Imported_Blog_Media/keap%20sms%20setup%20campaign%20builder.png" ], "mainEntityOfPage" : { "@id" : "https://thesaleswhisperer.com/blog/keap-sms-release", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://thesaleswhisperer.com/hubfs/wes-header-lockup.png" }, "name" : "Fixer Wes" } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://thesaleswhisperer.com/#organization", "@type" : "Organization", "founder" : { "@id" : "https://thesaleswhisperer.com/#wes" }, "legalName" : "TSW Group, Inc.", "logo" : { "@type" : "ImageObject", "url" : "https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%20The%20Business%20Fixer%20white.png" }, "name" : "The Sales Whisperer®", "sameAs" : [ "https://www.instagram.com/fixerwes", "https://x.com/fixerwes", "https://www.linkedin.com/in/thesaleswhisperer/", "https://www.youtube.com/@TheSalesWhispererWes" ], "url" : "https://thesaleswhisperer.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://thesaleswhisperer.com/#website", "@type" : "WebSite", "name" : "The Sales Whisperer®", "potentialAction" : { "@type" : "SearchAction", "query-input" : "required name=search_term_string", "target" : { "@type" : "EntryPoint", "urlTemplate" : "https://thesaleswhisperer.com/search?term={search_term_string}" } }, "publisher" : { "@id" : "https://thesaleswhisperer.com/#organization" }, "url" : "https://thesaleswhisperer.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://thesaleswhisperer.com/#wes", "@type" : "Person", "alternateName" : "The Sales Whisperer", "image" : "https://thesaleswhisperer.com/hubfs/wes-suit-forward.jpeg", "jobTitle" : "Founder", "name" : "Wes Schaeffer", "sameAs" : [ "https://www.instagram.com/fixerwes", "https://x.com/fixerwes", "https://www.linkedin.com/in/thesaleswhisperer/", "https://www.youtube.com/@TheSalesWhispererWes" ], "url" : "https://thesaleswhisperer.com/about", "worksFor" : { "@id" : "https://thesaleswhisperer.com/#organization" } } ```