---
title: "Get More Leads With The Same Traffic: Former Googler, Lukas Haensch"
description: You don't need more traffic. You need more leads, which means you need better conversions. Hear how to do that with former Google team lead, Lukas Haensch.
image: https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-6931815.jpg
---
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Dec 28, 2019
# Get More Leads With The Same Traffic: Former Googler, Lukas Haensch
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
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## Go Beyond Heat Maps To Turn Visitors To Customers
**.**
---
---
***[\[ LISTEN NOW ON APPLE PODCASTS \]](https://itunes.apple.com/us/podcast/the-sales-whisperer-wes-schaeffer-hosts-the-sales-podcast/id655310847?mt=2)***
## [Sales Tips](https://thesaleswhisperer.com/daily) you'll learn today on [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...
- Page speed impacts lead conversion
- The mobile experience is quite different ("mobile moments")
- Up to 150 mobile moments per day per visitor
- You must load quickly for 3G to 5G visitors
- You can't just focus on the latest devices/standards/speeds
- Many metrics to consider
- Google focused on Speed Index
- [Use this site](https://webpagetest.org/) built by a Googler to test your speed
- Get your Speed Index under 3 seconds
- Click on Filmstrip View
- Critical rendering path
- HTML, Javascript, and CSS prevent other items from loading until they are fully executed
[](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLLOsoJ3ouq5wUy7GpvWW4wCsZdnMeECEWB6imVk0jqT%2BCXDN%2BDunmVcEGZW745plRb3eOXMgMUqFl%2FV6H6Gx6sjPUposz9tbC6mq3EvXMprGN%2BOTvrjgony8U33zlxbWEk39qs%2FCR1jZ1QtPnFuFwWJRJJpGjN5%2BVWLjUVCbw1L3xLr0f%2BbsYMpwgGVmx2GJTnEdaQWqQib&webInteractiveContentId=178194433547&portalId=443614)
- Browsers must work through all of those assets first
- "Deferring" or "Asynchronous loading"
- Do you need particular scripts on particular pages?
- Be disciplined
- Base 64 coding of images
- Hero image
- CTA
- Lazy loading
- Hero videos, carousels, animations can hurt
- Page speed is important as well as its appearance but what is the visitor actually doing on your page?
- [HotJar](https://www.hotjar.com/session-recordings/) and CrazyEgg are not realtime
- PathMonk goes beyond heat maps
- SmartCards
- Understand what users are doing on your page
- Understand your products
- Chatbots are too passive
- Chatbots are not great for sales but great for customer service
- Learns from every page the code is installed on
- Conversion Rate Optimization is key
- When do visitors convert?
## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)
- Visit [Pathmonk](https://pathmonk.com/)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## Related posts
[](https://thesaleswhisperer.com/blog/chris-wills)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [Fix Your Follow Up Failure To Grow Sales, Chris Wills](https://thesaleswhisperer.com/blog/chris-wills)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Aug 11, 2022
Better Sales Systems Creates Sales \[ LISTEN NOW ON APPLE PODCASTS \]
[Read more](https://thesaleswhisperer.com/blog/chris-wills)
[](https://thesaleswhisperer.com/blog/leadfuze)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [LeadFuze—Automate Your Lead Generation—on The CRM Sushi Podcast](https://thesaleswhisperer.com/blog/leadfuze)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Jun 13, 2025
Lead Generation Put On Autopilot HAVE MORE CONVERSATIONS WITH QUALIFIED PROSPECTS BY AUTOMATING...
[Read more](https://thesaleswhisperer.com/blog/leadfuze)
[](https://thesaleswhisperer.com/blog/customerhub-update)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [CustomerHub 2.0. Sell Your Knowledge Like a Pro, In a Jiffy](https://thesaleswhisperer.com/blog/customerhub-update)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Jun 13, 2025
Get paid for your knowledge with CustomerHub \[ LISTEN NOW ON APPLE PODCASTS \]
[Read more](https://thesaleswhisperer.com/blog/customerhub-update)
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