---
title: Mark Schaefer, Helps You Get Known
description: Learn when to hold back, how to turn your clients into friends and still charge them top dollar, and more with author and good dude, Mark W. Schaefer.
image: https://thesaleswhisperer.com/hubfs/_Podcast_Images/Mark%20Schaefer%202%20on%20The%20Sales%20Podcast.jpg
---

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[Get The Daily](https://thesaleswhisperer.com/daily)

 Mar 15, 2017

# Mark Schaefer, Helps You Get Known

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

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---

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## **[Branding Tips](https://thesaleswhisperer.com/blog/set-yourself-free-better-inbound-marketing) you'll learn in this episode of [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...**

- What to say "yes" to.
- How [social media marketing](https://thesaleswhisperer.com/blog/7-reasons-social-media-marketing-experts-are-broke) compares to [advertising](https://thesaleswhisperer.com/blog/what-is-sem-ppc-cpc-cpm/).
- When and if to hold back.
- How to charge your friends...and how to make every client a friend.

> The #1 problem for businesses is they think marketing is DIY."

#### **Links Mentioned**

- Read all of Mark Schaefer's marketing wisdom at BusinessesGrow.com
- [Follow Mark Schaefer on Twitter](https://twitter.com/markwschaefer)
- Get Mark Schaefer's books 
    - [The Content Code: Six essential strategies to ignite your content, your marketing, and your business](http://amzn.to/1eEpa3a)
    - [Social Media Explained: Untangling the World's Most Misunderstood Business Trend](http://amzn.to/1N1srEp)
    - [The Tao of Twitter, Revised and Expanded New Edition: Changing Your Life and Business 140 Characters at a Time](http://amzn.to/1dZDNgH)
    - [Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time](http://amzn.to/1dZDORF)
    - [Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing](http://amzn.to/1N1sCj1)
- Listen to [Mark Schaefer's return interview](https://thesaleswhisperer.com/blog/mark-schaefer-known) on [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

If you liked this episode, please let [me](https://x.com/fixerwes) know on Twitter.

Thank you for listening to The Sales Podcast. [See every guest and subscribe on Apple Podcasts or Spotify](https://thesaleswhisperer.com/podcast-guests).

Now go sell something.

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## Related posts

[![John Warrillow, Create Automatic Customers With Content Marketing — AI-powered sales insights from Wes Schaeffer, The Sales W](https://thesaleswhisperer.com/hs-fs/hubfs/Sales%20Books/Built-to-Sell.jpg?height=200&name=Built-to-Sell.jpg)](https://thesaleswhisperer.com/blog/john-warrillow-content-marketing)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [John Warrillow, Create Automatic Customers With Content Marketing](https://thesaleswhisperer.com/blog/john-warrillow-content-marketing)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Jun 11, 2018

Build your company to sell it...because eventually, you will

[Read more](https://thesaleswhisperer.com/blog/john-warrillow-content-marketing)

[![Act Now to Grow Your Agency, With Michael Zipursky — AI-powered sales insights from Wes Schaeffer, The Sales Whisperer](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-38285036.jpg?height=200&name=pexels-38285036.jpg)](https://thesaleswhisperer.com/blog/michael-zipursky)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [Act Now to Grow Your Agency, With Michael Zipursky](https://thesaleswhisperer.com/blog/michael-zipursky)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Sep 26, 2020

Put your lifestyle at the top to build a consultancy you love .

[Read more](https://thesaleswhisperer.com/blog/michael-zipursky)

[![ClickFunnels' David Woodward on What Works and What Doesn’t — AI-powered sales insights from Wes Schaeffer, The Sales Whisper](https://thesaleswhisperer.com/hs-fs/hubfs/Blog_Featured_Images/pexels-7013728.jpg?height=200&name=pexels-7013728.jpg)](https://thesaleswhisperer.com/blog/david-woodward-clickfunnels)

[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

## [ClickFunnels' David Woodward on What Works and What Doesn’t](https://thesaleswhisperer.com/blog/david-woodward-clickfunnels)

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer) 

 Nov 20, 2018

How to get more leads as the death of the website arrives .

[Read more](https://thesaleswhisperer.com/blog/david-woodward-clickfunnels)

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