Max Altschuler Shows You How Hacking Sales Can Help You Grow

How to build a high-velocity sales machine

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Author of "Hacking Sales"
Machine learning, virtual assistants, etc
Do more with less
Scalable sales machines for startups
Startups can't throw money at sales issues
Access and leverage and prepare better before you get on the phone
Shorten the sales cycle and pre-qualify / dis-qualify quickly
You can do too much research so how much information do you need?
Be careful what you discuss
Worked at Udemy through their initial seed rounds
Was analytical in their metrics
Smooth talkers can get by
Organizations need metrics
"The Law of Sevens" in marketing and advertising
You need to own your sales and prospecting efforts
Did his first "Sales Hacker Conference" in six weeks and cleared $60k
- 300 attendees in Sept 2013 in San Francisco
- He had to open an LLC to cash a $10k sponsor check
- Started an invite-only Sales Hacker MeetUp before this with three other guys
- It grew to about 20 people, and sponsors and speakers came from that MeetUp
MeetUps in 32 cities, partnered with Salesforce
Your big-time money will come from owning your own business
Test your ideas
Start with the MVP (Minimum Viable Product)
Master arbitrage
Delegate
Leverage
Failed at his first two ventures, then got the experience he needed
He beat himself up at first, but he realized he was learning
Own your mistakes
You have to adjust your sales to match how your buyers buy

Hire The Best Speaker for your sales meeting or marketing conference
Take The CRM Quiz: get a free consultation with me
The Sales Agenda: take control of every sales opportunity like a pro.
Leadferno: Turn lurkers into leads
Send Drunk Emails: ...that get opened and get you paid!
Phone Burner: work the phone like a machine so you can be a human when you connect.
Apollo: Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo

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