---
title: Rohan Kale Gets You 49% More Business With Animated Video
description: Rohan Kale outlines the exact process to create and leverage videos to grow your beat your competition by 49% or more.
image: https://thesaleswhisperer.com/hubfs/_Podcast_Images/Rohan%20Kale%20-%20The%20Sales%20Podcast%20%23287.png
---

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 Jun 13, 2025

# Rohan Kale Gets You 49% More Business With Animated Video

![Picture of Wes Schaeffer](https://thesaleswhisperer.com/hs-fs/hubfs/Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png?width=50&name=Wes%20Schaeffer%2c%20The%20Sales%20Whisperer%20black%20white.png) [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)

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## Get 49% more annual revenue than your competitors

<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/0QGlat0owcFR2iwfSHmXic?utm_source=generator" width="100%" height="152" frameborder="0" allowfullscreen allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>

***[\[ LISTEN ON APPLE PODCASTS OR SPOTIFY \]](https://thesaleswhisperer.com/podcast-guests)***

## [Video Marketing Tips](https://thesaleswhisperer.com/blog/grow-your-sales-today-with-video-marketing/) you'll learn in [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)...

- From India living in Germany
- Was not satisfied but was young
- Lost all of his money gambling by the age 20
- Got a student loan and moved to Germany
- He did not know German, but he did know English
- Completed his Masters and got a job at Daimler, and within two years, he was able to pay off his debt
- But he wanted to do something on his own for himself
- The 49% growth came from split testing landing pages with and without video
- Animated videos and explainer videos, as well as FAQ videos
- He's against the whiteboard videos 
    - These are okay for explainer videos
- He prefers motion graphics and full-color videos
- Rohan Kale is self-taught
- Learned from independent contractors in Asia to keep costs down
- If you are a personal brand, you need to be on screen vs. using an animated video
- If you have a certain process, you can use explainer videos
- The script is the heart of the process 
    - 60-90 seconds (150-225 words)
    - Punchline/hook
    - State a couple of problems
    - Introduce the solution
    - Link yourself as the solution
    - Include some credibility triggers
    - Leverage third-party references as a credibility trigger if you are new
    - Call-to-Action
- The storyboard is next **([Camtasia](https://www.techsmith.com/)** is a video tool) 
    - Shows the graphics that will go along with the script
    - **[Pixabay](https://pixabay.com/)** has free graphics
    - **[Canva](https://www.canva.com/)** enables you to edit those graphics
    - **[Audio Jungle](https://audiojungle.net/)** for affordable music
- Make a simple PowerPoint presentation
- Then do your voiceover
- Make sure the images flow
- There  can never be too much video
- Use captions for Facebook video ads 
    - They need to be 15-20 seconds, 30 seconds max
- He uses YouTube a lot, but Wistia helps you with testing for new videos
- You need to be doing Facebook Live if you are a personal brand 3-4 times per week
- 20% creation and 80% distribution
- He is getting thousands of views by posting on LinkedIn
- Now LinkedIn has video

## Listen To Previous Episodes of[The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

## Links Mentioned In [The Sales Podcast](https://www.thesaleswhisperer.com/podcast)

- Visit **Rohan Kale's** home on the web
- Connect with **[Rohan Kale](https://www.linkedin.com/in/rohankale1985/)** on LinkedIn

## [Sales Growth Tools](https://thesaleswhisperer.com/inner-circle) Mentioned In The Sales Podcast

- [Need a sales keynote? I’m Wes Schaeffer, The Sales Whisperer®. Start here.](https://thesaleswhisperer.com/sales-keynote-speaker)
- [Book the Fit Call for 12 Weeks To Peak™](https://thesaleswhisperer.com/12-weeks-to-peak)
- [Use These Tools To Grow](https://thesaleswhisperer.com/best-crms)
- [The Sales Agenda](https://thesaleswhisperer.com/joy-stress): take control of every sales opportunity like a pro.
- [Apollo](https://apollo.grsm.io/whisper): Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo

**PODCAST INFO:**

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[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

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[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)

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[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast), [CRM Sushi Podcast](https://thesaleswhisperer.com/blog/topic/crm-sushi-podcast)

## [CRM Sushi Podcast #000: Let's Roll](https://thesaleswhisperer.com/blog/crm-sushi-intro)

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 Jun 13, 2025

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