---
title: See How Salesmsg Is 'Gmail For SMS' on The CRM Sushi Podcast
description: Chris Brisson, founder of Call Loop, has reinvented two-way SMS marketing and integrates it with your CRM. See how Salesmsg helps you make more sales.
image: https://thesaleswhisperer.com/hubfs/Blog_Featured_Images/pexels-1888014.jpg
---
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Jun 13, 2025
# See How Salesmsg Is 'Gmail For SMS' on The CRM Sushi Podcast
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
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## Two-Way Business Text Messaging For Teams
### "It's like Gmail for text messaging."
***[\[ LISTEN NOW ON APPLE PODCASTS \]](https://itunes.apple.com/us/podcast/hubspot-Infusionsoft-partner-wes-schaeffer-sales-whisperer/id1214089454?mt=2)***
## [SMS Marketing Tips](https://thesaleswhisperer.com/blog/aaron-weiche) You'll Learn In This Episode of [The CRM Sushi Podcast](https://thesaleswhisperer.com/crm-sushi)...
See Chris on [The Sales Podcast](https://www.thesaleswhisperer.com/podcast) #713.
[](https://www.thesaleswhisperer.com/blog/chris-brisson)
- Co-founder of CallLoop—bulk one-way SMS
- People wanted 2-way conversations via text with a local phone number
- Colleges market to millennials.
- HVAC companies.
- Insurance agent is killing it with no CRM and is having two-way SMS conversations
- Transportation company has three sales guys, and his best is just texting with his personal cell phone. (Great for the salesperson but bad for the owner/manager who needs to keep all records inside his own platform.)
- His buddy sells cars, and he doesn’t call people. He just texts them. These are all opt-ins.
- Water purification system uses HubSpot and is doing well.
- [Keap](https://thesaleswhisperer.com/buy-keap) sales rep hit Chris up on the last day of the month via text to make a sale.
- Works through Keap
[](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLLXVd070NlAXZIe97pRJ%2BXBT490Yn%2BvlEqOwHQKnWko4oW2PMP3rinHKpo1tZsnrBZgcriSoOR6rSxCosBiQetY66wBLgrCggBA54M3geLaQ07cnq13bAGBYZ%2B7rZ8We2g8hSi80N9vbAl%2Bw1L8Lt%2BUtgbHX1uPthcNGzYw4B2MUA0uH6mHUjeKvap689E4tSptCSR7qHLLkzr2JESMWALH&webInteractiveContentId=184500196010&portalId=443614)
- CallLoop is shortcode—one way—not great for conversations
- HubSpot, ActiveCampaign, Marketo, Keap (Infusionsoft), with Zoho and Salesforce coming soon, as well as Zapier.
- Automate your pipeline and follow up with multi-step, multi-media.
- No integration with Google Voice, so that limits you.
- Financial services companies need historical records to be in compliance. (Anchor is audio for Twitter, but it takes time to listen.)
- It’s like Facebook Messenger or Slack.
- Add contacts one by one.
- Add merge fields in the app or from your CRM.
- Profile enrichment coming in Q2/17 by looking up their cell phone.
- Real-time chats.
- Canned responses coming.
- Invite users and set permissions.
- Workflows—integrate it with your CRM or marketing automation platform. (HTTP Post in Infusionsoft or Webhooks with HubSpot)
- Rotate leads in HubSpot or Round Robin with Keap.
- Nathan has 40 trainers at four gyms in Ohio and needs customized messaging.
- Congratulate the client for checking in 10 times.
- Call forwarding will send it to your cell phone or anywhere else.
- Book Appointment: Apple, Google, Outlook, Yahoo, HubSpot Pricing like Twillio
- $10/seat/mo or $100/seat/year + 1.5 cents per text, 3 cents per picture Port in your numbers.
## Catch Up on Previous Episodes of [The CRM Sushi Podcast](https://thesaleswhisperer.com/crm-sushi)
## Links Mentioned In [The CRM Sushi Podcast](https://thesaleswhisperer.com/crm-sushi)
- [Visit Sales Message Web Site](https://www.salesmessage.com/get-started-now?fp_ref=wes78) for a $1 trial for CRM Sushi listeners
[](https://thesaleswhisperer.com/hs/cta/wi/redirect?encryptedPayload=AVxigLLXVd070NlAXZIe97pRJ%2BXBT490Yn%2BvlEqOwHQKnWko4oW2PMP3rinHKpo1tZsnrBZgcriSoOR6rSxCosBiQetY66wBLgrCggBA54M3geLaQ07cnq13bAGBYZ%2B7rZ8We2g8hSi80N9vbAl%2Bw1L8Lt%2BUtgbHX1uPthcNGzYw4B2MUA0uH6mHUjeKvap689E4tSptCSR7qHLLkzr2JESMWALH&webInteractiveContentId=184500196010&portalId=443614)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## Related posts
[](https://thesaleswhisperer.com/blog/jill-konrath-professional-sales-training-prospecting)
[Salesforce.com](https://thesaleswhisperer.com/blog/topic/salesforce-com), [The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast), [Entrepreneur](https://thesaleswhisperer.com/blog/topic/entrepreneur)
## [Prospecting Tips: How To Sell To Big Companies, Jill Konrath](https://thesaleswhisperer.com/blog/jill-konrath-professional-sales-training-prospecting)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Jun 13, 2025
Sales Training Expert Jill Konrath
[Read more](https://thesaleswhisperer.com/blog/jill-konrath-professional-sales-training-prospecting)
[](https://thesaleswhisperer.com/blog/jonny-cooper)
[The Sales Podcast](https://thesaleswhisperer.com/blog/topic/the-sales-podcast)
## [Jonny Hates Marketing So You Should Listen To Him](https://thesaleswhisperer.com/blog/jonny-cooper)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Feb 08, 2020
Show You're Alive By Going Live .
[Read more](https://thesaleswhisperer.com/blog/jonny-cooper)
[](https://thesaleswhisperer.com/blog/365-ways-to-double-your-sales-11)
[custom AI solution development](https://thesaleswhisperer.com/blog/topic/custom-ai-solution-development), [Sales Training](https://thesaleswhisperer.com/blog/topic/sales-training), [ROI of AI](https://thesaleswhisperer.com/blog/topic/roi-of-ai)
## [365 Ways To Double Your Sales - 11](https://thesaleswhisperer.com/blog/365-ways-to-double-your-sales-11)
 [Wes Schaeffer](https://thesaleswhisperer.com/blog/author/wes-schaeffer)
Jun 13, 2025
Once your prospect agrees to invite you to his place of work the real work begins. At that point...
[Read more](https://thesaleswhisperer.com/blog/365-ways-to-double-your-sales-11)
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