A hands-on AI workshop for business owners who are tired of being ripped off by marketing agencies, lied to by internet bros, and need to get a firm grasp on what AI is and how you can use it to grow your business fast.
Learn to Run Your Business With AI in 1.5 Days
Wednesday & Thursday, July 22-23rd, 2026 | Temecula, CA | Limited to 15 seats | $800
AI isn't coming for your business. It's already here—and your competitors are either using it or falling behind. This isn't a lecture. You'll leave with a real AI system built for *your* business, not a stack of slides you'll never open again.
WHAT YOU'LL LEARN, BUILD, AND DO IN 1.5 DAYS
Any-Damn-Thing You Want...Kinda
On our first break during our first class—which was just a one-day, AI 101 course, a Temecula business owner said, "This is powerful stuff, Wes. You need to get this out in front of a lot of people."
Coming back from break, a Wildomar business owner scowled and whispered to me across the conference room table, "How many businesses can I launch before 2030?"
AI is just math, and we'll explain why that's a good thing so you'll know how to leverage any and all tools to grow.
Humanity is the next killer app, and we'll explain what that means so you can use AI to better serve your customers and your family.
AI is just text prompts, which is why English majors are becoming the best users of AI.
Your computer now lies, which is why clear thinkers who "trust but verify" are dominating their industries now.
A set of AI agents that write your emails, create your content, and handle outreach—tailored to your business, running in tools you already have.
Your Own AI Team
A set of AI agents that write your emails, create your content, and handle outreach—tailored to your business, running in tools you already have.
Your 30-Day Prospecting, Sales, and Marketing Plan
A complete marketing calendar with copy you can use immediately. Every post, every email, every DM—done before you leave.
A System You Can Explain
You'll understand how it works well enough to teach it. That matters when your team, your clients, or your competition asks.
THIS WORKSHOP IS FOR YOU IF...
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You own a business
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You've "tried ChatGPT" but aren't sure you're using it right
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You're spending too much time on content, email, and follow-up
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You want to do more with less—without hiring a full marketing team
THIS ISN'T FOR YOU IF...
You're looking for a motivational seminar. This is a working session. Bring your laptop...and your appetite.
ABOUT MICHAEL BLUM
AI Architect | Former Software Developer & USAF Veteran
Nothing is more critical than maintaining communications when the President of the United States is traveling. Michael was the guy whom the Air Force used to keep the lines of communication open on "Air Force 2."
He's a computer scientist...and a neuroscientist! He's curious, disciplined, and precise...oh, and proven, in both the "zero-room-for-error" military and a decade—2016–2026—on the front lines of technology as a software developer, engineering robust, scalable code and solving complex technical challenges.
He "rescued" himself from working for the man to become the baddest-ass AI Architect you'll ever meet.
ABOUT WES SCHAEFFER
Wes is also an Air Force veteran. He has built and run businesses in the Murrieta area since 2004. He is the author of two books, published over 800 podcast episodes, spoken around the world, and has helped over 6,500 entrepreneurs in at least 29 countries automate, integrate, and dominate their sales without growing their staff.
He's spent the last year building a 90% AI-powered marketing system for his own brand—and this workshop is the result of that work. He's not a tech guru. He's a salesman, entrepreneur, father, grandfather, and Brazilian Jiu-Jitsu black belt who translates tech into money for professional salespeople, sales managers, business owners, and entrepreneurs.
He's a business owner who figured it out, and he's here to show you how. "I use AI openly and without apology. But I'm still the one steering."
LOGISTICS
Date: WEDNESDAY, JULY 22, 2026
Time: 1 PM TO 4:30 PM (CLASSROOM)
Time: 4:30 PM to 8:30 PM (Drinks, Dinner, Networking, Brainstorming, Paradigm-Shifting)
Date: THURSDAY, JULY 23, 2026
Time: 9 AM TO 4 PM
Location: Murrieta, CA
Investment: $800 per person (Graduates become part of the Cognoscenti and receive a 50% discount on future courses)
Seats: Maximum 15—first-come, first-served
Lunch/refreshments included.
THE GUARANTEE
If you show up, do the work, and don't leave with a functioning AI system for your business, I'll refund every dollar. No hoops. No questions.
FAQ
Do I need any tech experience?
No. If you can use a computer, email, and a smartphone, you can do this.
What do I need to bring?
A laptop and your biggest marketing headache. We'll solve it.
Is this recorded?
No. This is a live, in-person working session. That's the point.
Besides, people never review the recordings.
Besides...besides, AI is evolving so quickly, there will literally be major changes within a week of the event, so unless you go hands-on during this training and implement the fixes you need, recordings won't do you much good.
Can I send a team member instead?
Yes. One seat = one person. The ticket is transferable.
However, you need to be here with them. While you don't need to become an expert in AI—whatever that means—we do things differently here. You WILL NOT see AI the same after this event, so I recommend you attend with your person, and they can join the ongoing community or attend future events at 50% off as a graduate.
What AI tools will we use?
The ones that make sense for you. We are experienced with Claude, Manus, Gemini, OpenAI (ChatGPT & Codex), Perplexity, CoPilot, Mindstudio.ai, and many more. We'll help you understand the best tech stack for your needs, team, goals, and budget.