Know Your Numbers to Grow Your Numbers, With Kari Poppleton

If you can measure it, you can improve it

Author

Wes Schaeffer
March 08, 2024

Professional Sales Tips you'll learn today on The Sales Podcast ...

  • So many tools in digital businesses, so it’s hard to get all the key numbers in one place

  • Traffic, sales steps/pipelines/stages

  • Attribution is difficult when you’re trying to be omnipresent

  • It’s easy to get comfortable/complacent and don’t know where to look when things start to break

  • A lot of her clients weren’t/don’t track their key metrics

Related posts

  • Creative types may feel constrained when looking at numbers

  • There’s a lot of confidence that comes when you start looking at the numbers

  • She’s a data detective

  • Stop going off of gut feeling

  • Remove as much friction as you can in your business

  • Leverage appropriate automation

  • As you shift your marketing efforts, you must update what you track

  • She helps identify bottlenecks and where changes need to be made

  • She’s a Certified Director of Operations

  • It’s normal to be embarrassed about your numbers

  • We all have messy parts of our lives and businesses

  • Ensure you have tracking setup on your site

  • We tend to be reactive in our lives…but if you can be more proactive, life and business becomes calmer

  • It’s great to be a visionary leader, but your operators need time to implement

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