How This Foster Child Became Extraordinary, Meet Misty Kortes

Preorder her new book, "Becoming Extraordinary" Now

Author

Wes Schaeffer
May 07, 2024

About This Episode With Misty Kortes

Misty shares her journey of becoming an author and the inspiration behind her book “Becoming Extraordinary,” which you can pre-order now.

She grew up in foster care, which helped her develop her entrepreneurial mindset from a young age.

We also get into her introduction to marketing and the role of AI in content creation today.

Hint: personalize what the robot gives ya!

We also discuss the reason why “Field of Dreams” is a great movie but why “If You Build It, They Will Come” is a recipe for disaster for your business.

Along the way we get into the…

  • complexity of building a business and the responsibilities of business owners.

  • power of marketing and the balance between easy and hard work.

  • importance of realness and authenticity, as well as the role of vision in motivation.

  • dangers of unrealistic visions and the value of setting realistic expectations.

  • power of personal stories and the importance of honoring commitments.

Professional Sales Tips you'll learn today on The Sales Podcast ...

  • Grew up in foster care

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“If you’ve ever seen an episode of C.O.P.S., you’ve seen my life.”

Misty Kortes on The Sales Podcast

  • Was in therapy as an 11-year-old and started journaling while in foster care

  • About to turn 50

  • She has been an entrepreneur since she was in first grade

  • She would draw as a kid during recess, and she’d sell them at the next recess

  • But kids wouldn’t buy enough pictures, so she started selling tattoos

  • She doesn’t want to relive something bad from her past

  • Leave the bad behind

Related posts

  • As an at-risk kid, she was placed into a summer program to earn some money, and she would learn some skills, including a marketing class

  • Most businesses want to skip marketing, they just want sales

  • You need traffic to grow sales

  • Content creation is not marketing

  • Run ads, do partnerships, and/or speak

  • SEO is the long game, and it can be harder now

  • She’s a coach first, an implementor second

  • Most of your time is spent on things that you consider most important to you

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