A couple of days ago in part 2 of my how to build word-of-mouth marketing series I alluded to the...
Keap WordPress Tracking Code Step 3
Keap WordPress Tracking Code Step 3.2
One Detail
As Keap makes improvements to their Campaign Builder, you notice more Goals along the left-hand side, which is why you can follow the "legacy" path and grab the tracking code from the navigation menu or get it from the Campaign Builder.
Since it's the same code, and the entire reason to have Keap is to automate your sales and marketing, I recommend using the Campaign Builder.
But here's the minor detail that you need to ensure you get right. Notice the instructions on the last image above,
2. Enter the web page url(s) that contain the above code snippet."
"Great, Wes," you may ask, "why would I want to install this? I have a lot of pages and posts. Do I really want to go through the hassle of adding this to all of my site?"
I'm so glad you asked!
Once the tracking code is installed, you can do some cool things.
The one that really shines (and is the whole reason for this post) is that you can kick off a sequence when a contact in your CRM visits a specific page on your site!
Imagine you've got a prospect that opted in for one of your free reports or a webinar or even signed up for a free consultation but wasn't ready to buy.
A few days later, they visit your pricing page and then, like magic, three minutes later they receive a "coincidental" email from you checking in and asking if they have any questions.
How many possibilities does that open up for you to grow your sales?
Now go get yourself a CRM Butler to help you sell something on autopilot.
