How to get more leads as the death of the website arrives .
HubSpot VP of Sales, Peter Caputa, On Inbound Marketing
Be flexible and evolve as your company, your offering, and the market evolves.
Sales Tips you'll learn in The Sales Podcast...
- What it's like to grow with a company from the 15th employee to a multi-billion valuation
- Why you need to know how to sell even when you're offering marketing software
- Why you need to start small then add features to really grow
- Why yesterday's offering is not good enough for today
- Why acquisition is a viable plan to scale your business
- How to look at a partner program to grow your sales
- Why free is not always cheaper or better
- How to leverage free to generate leads and clients
- Why content still matters
- Why SEO still matters
- Why inbound marketing matters more than ever
- How to get good ideas for great content
- Why just creating great content isn't enough any longer
- What to do if you don't have an audience
- What to do if you do have an audience
- What he thinks about guest blogging
- What you should be doing more of
- How to increase your visibility in the marketplace
- How buying has changed today
- What it's like to build total quarterly revenue to $65.0 million, up 51% compared to the second quarter of 2015.
- What it's like to build subscription revenue to $60.9 million, up 55% compared to the second quarter of 2015.
- What it's like to build professional services and other revenue to $4.1 million, up 11% compared to the second quarter of 2015.
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Links Mentioned In The Sales Podcast
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- Buy HubSpot on X
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